Manuel Yevenes

Directed and executed comprehensive brand design projects across multiple company brands, ensuring visual consistency and market relevance.

Developed and implemented visual elements for all project stages, enhancing brand identity and communication effectiveness across points of sale and media platforms.

Actively contributed to the strategic strengthening of brand identity, resulting in cohesive visual messaging that supported marketing and sales objectives.

Innovated digital design and print materials (P.O.P, Imprenta), optimizing visual impact for marketing campaigns.

Led the systematization project for product labeling across national and international markets, improving consistency and compliance.

Streamlined internal development processes, enhancing efficiency in design and product rollout.

Applied strong organizational and planning skills to diagram and implement new typographies for product lines, optimizing visual clarity.

Produced diverse digital graphic materials for multiple MINCAP departments, increasing visual engagement across digital media channels.

Coordinated and developed compelling content for the Creative Economies platform, supporting national cultural initiatives.

Managed social media content creation and multimedia assets, enhancing the Ministry's online presence and outreach.